Impact without disruption.

Bold, responsive and visible, the Canvas unit illuminates video and imagery as the user scrolls through our content.

Squarespace

Squarespace was founded to create an all-in-one web publishing solution. Using hi-res video to launch their “You Should” campaign demonstrates how Squarespace websites are created with modern browsers and mobile devices in mind. 

  • Responsive HTML5 ad creative
  • High-resolution video
  • User-initiated sound
  • 100% viewable and works seamlessly across all platforms

Casper

Casper’s mission is to produce the world’s greatest mattresses, and their branding and creative lives up to that promise. For this unit, we transformed their video creative into a high-impact display experience. Details include: 

  • Responsive HTML5 ad creative
  • High-resolution video on autoplay 
  • User-initiated sound
  • 100% viewable and works seamlessly across all platforms

RED

RED’s mission is to eradicate the world of AIDS and in late 2015, they put together a celebrity-packed campaign to promote awareness. The New Republic team worked with RED’s marketing team to create an animated display creative that highlighted the A-list celebrities and the opportunities to hang with them via RED’s awareness campaign. Details include: 

  • Responsive HTML5 ad creative
  • Animation to showcase the range of voices in their campaign 
  • 100% viewable and works seamlessly across all platforms
  • Call-to-action for sweepstakes entry 

Nuclear Matters

Nuclear Matters was looking to reach constituents in particular states throughout the United States. Nuclear Matters’ agency team work with our production team to create eight different creatives – one for each market. 

  • ScreenSwipe style animation to engage users
  • Responsive HTML5 ad creative
  • Geo-targeting with different creative for each market 
  • 100% viewable and works seamlessly across all platforms